Ace Energy Is the Golf World's First Purpose-Built Energy Drink — And It's Finally Here

The fairway just got a whole lot more interesting. Ace Energy, the first energy drink created specifically for golfers, has officially launched — and it's already making noise from the first tee to the 18th hole.

A Gap Nobody Filled — Until Now

Walk into any golf shop and you'll find high-performance clubs, precision rangefinders, and tour-grade apparel. But the energy drink aisle? It was built for gamers, gym rats, and extreme athletes — not the golfer grinding through 18 holes in the California heat, needing focus, calm, and clean energy to shave strokes off their scorecard.

That's the gap brothers Trevor and Tommy Soderholm spotted, and it's the gap that gave birth to Ace Energy.

"We came up with the idea one year ago," the founders explain. "An energy drink for golfers simply did not exist. We wanted to create something a golfer could truly identify with — a brand, a beverage, a mindset."

Trevor is a firefighter in Northern California. Tommy runs a carpet cleaning business in Southern California. Both are passionate golfers, lifelong entrepreneurs, and daily energy drink drinkers. When those three things collide, apparently you get a game-changing product.

What's Inside the Can — and Why It Matters

Ace Energy isn't just a rebrand with a golf logo slapped on the side. The formula was designed with the golfer's body and mind in focus.

Each 16oz can delivers:

• 150mg of caffeine from green tea — smooth, sustained energy without the spike-and-crash of synthetic caffeine
• Ashwagandha — the adaptogenic herb used by athletes worldwide to manage stress and keep cortisol in check during high-pressure rounds
• L-theanine — paired with caffeine, it's the gold standard combo for calm, focused energy; the kind you need when your ball is sitting behind a tree on the 14th
• Organic cane sugar — real, clean fuel without artificial sweeteners or questionable additives
• Peach + Mango flavor — refreshing, tropical, and light enough to enjoy on a warm day between holes

This isn't a drink designed to make you bounce off the walls. It's engineered to keep you dialed in, composed, and performing across all four hours of your round.

The Brand: Built Around Golf Culture

Ace Energy has a motto, a mascot, and a mission — and it all ties back to the culture of the game.

"An Ace A Day Keeps The Bogeys Away."

The double meaning is intentional. An ace — a hole in one — is golf's most coveted moment. And a bogey? Every golfer's nemesis. The brand plays with that tension brilliantly, positioning Ace Energy as the daily weapon in a golfer's mental and physical arsenal.

Then there's the villain: The Bogey Man. An upcoming character that will taunt, mock, and antagonize golfers — the physical embodiment of every bad shot, missed putt, and blown birdie opportunity. It's a stroke of creative genius that makes Ace Energy feel like more than a drink. It feels like a story.

The First 16,000 Cans Are Out Now

Ace Energy has produced its inaugural run of 16,000 cans, and they're available now at drinkaceenergy.com.

For golfers who've been sipping whatever generic energy drink happened to be in the clubhouse fridge, this is a genuine moment. A product made for you, built around your game, your mindset, and your desire to shoot lower scores.

The founding story — two brothers, a shared love of golf, a gap in the market, and the drive to build something from scratch — is exactly the kind of origin story that resonates. This isn't a faceless beverage company. This is two guys who love this sport as much as you do.

Why Ace Energy Could Be the Next Big Thing in Golf

The energy drink market is massive and growing. The golf market is massive and growing. And yet nobody had connected the two — until now.

Ace Energy sits at the intersection of two powerful consumer trends: functional wellness beverages (clean caffeine, adaptogens, natural ingredients) and golf's surging popularity among younger demographics. Post-pandemic golf participation exploded, and a whole new generation of golfers is looking for brands that speak their language.

Ace Energy speaks that language fluently.

Follow their journey on Instagram, TikTok, and YouTube @ace_energydrink, and visit drinkaceenergy.com to order yours today.

Because the Bogey Man is out there on the course. And he's counting on you to show up underprepared.

Don't give him the satisfaction.

The Bogey Man doesn't stand a chance when you come prepared. For even more firepower on the course, follow Elite Golf Consulting on Instagram, visit elitegolfconsulting.com, and download the app — your secret weapons for lower scores, sharper focus, and a game the Bogey Man won't see coming.

Ace Energy | An Ace A Day Keeps The Bogeys Away — available now at drinkaceenergy.com.

Brought together by The Country C1ub.